
Mohammad Dayem Adnan
I build teams, products, and repeatable wins.
About me
I’m a builder who loves turning ideas into working systems—brands that resonate, products people use, and campaigns that actually pay for themselves. I’ve managed $1.2M/year in marketing budgets and shipped programs that turn $30k into $2.6M in revenue (~86× ROAS).
Right now I wear three hats: CMO at The Vertical, Founder at Voortgang, and Head of Delivery at NettaWorks. I’m happiest when I’m building—applying design thinking, ruthless prioritization, and tight feedback loops to deliver results.
Core Expertise
- Growth Marketing
- UX/UI
- Product Design
- Product Management
- Team Leadership & Org Design
Current Focus
- Chief Marketing Officer, The Vertical — scaling brand equity and pipeline
- Founder, Voortgang — building practical, innovative tools and experiences
- Head of Delivery, NettaWorks — getting complex projects over the line
Selected Wins
- $1.2M annual budget managed across brand, performance, and content
- $30k → $2.6M campaign outcome (~86× ROAS) with disciplined creative + media ops
- Best Real Estate Brand — helped The Vertical win at Global Digital Awards